What is Event Trends?

July 26, 2017 - Philadelphia, PA - What an amazing turnout! "We are so thankful that our guests see the value and benefit of attending Event Trends each year," said Jason Cataldi, VP of Sales and Marketing, IMS Technology Services, Inc. "Our goal each year is to provide attendees with a positive meeting experience where they will walk away with at least two or three new ideas that they can take back to their organizations and immediately put into play."

This year, gamification was introduced through the meeting app partner SpotMe, as well as beacon tracking and analytics provided by TurnoutNow. Both sessions created a lot of buzz during the Think Tank Talk discussion hosted by Mid-Atlantic Events Magazine. Groups were surprised when they had the opportunity to learn about thematic meetings and decor with Penncora Productions during their Game of Thrones inspired presentation, and about the do's and don'ts of event marketing presented by OpenSpark. Then there was the latest in social engagement, video mapping, digital meeting signage, special effect lighting, and scenic design presented by IMS Technology Services. The spirit of competition was in full effect during the salsa team building challenge hosted by the Philadelphia Eagles Special Events Department and Aramark.

Guests had the opportunity to experience state-of-the-art lighting and digital signage systems, attendee engagement technology, event analytics technology, the latest in scenic design, wearable beacon technology, and more. Through small group demonstrations, one-on-one conversation, an event Think Tank, and more, attendees gained knowledge and connections needed to take their event experiences to the next level.

Stay tuned for Event Trends 2018!

Read the full article in the current issue of Mid-Atlantic Events Magazine.

Share This Article