Audience, Message, Tone, Style, Length, Delivery Format: These are all elements of a video production project that, if not thought out ahead of time, can add cost and time to your project.
Penn Nursing is a world-recognized leader in progressive nursing education, global health, and international research. The University of Pennsylvania was the first Ivy League school to offer baccalaureate, masters, and doctoral degrees in nursing and is currently the only Ivy League school to offer a baccalaureate degree in nursing.
The Wharton School of the University of Pennsylvania was founded in 1881 as the first collegiate business school, and is recognized globally for intellectual leadership and ongoing innovation across every major discipline of business education.
A “Celebrating Our Heritage” event was to be held in conjunction with the AOA Conference at the National Constitution Center. Several weeks before the event, the Salus University marketing team contacted IMS to discuss utilizing video to increase awareness and financial support of their initiatives in and around the city for both children and adults.
The Advisory board meeting was a 1 day meeting that hosted approximately 50 attendees plus event management. The purpose of the Advisory Board meeting was to provide the leaders in the real-estate and retirement division with the needed training and up-to-date trends in their respective discipline. The meeting provided the attendees an opportunity to discuss how the sales and financial advisors would be trained and how to present their latest offerings to their clients.
While there are many in-house organizations throughout the country that have a very good reputation for being fair in contract negotiations with their clients, we often hear questions regarding charges and fees to use outside vendors, or have supervising staff in place to oversee any outside production, load-in, etc. Many times, these stipulations and fees are being disclosed to meeting planners after a contract has been signed.
Each spring, 400+ marketing executives from around the country attend the Monetate Summit in Philadelphia to learn the latest methods and e-marketing technologies for interacting, engaging and reaching customers. Presenters include a lineup of premier industry thought-leaders and the summit is designed for peer interaction and sharing of best practices to elevate marketing to new heights.
Most of us have likely been on more than one webinar where we quickly find ourselves multi-tasking and tuning out the webinar. By the time the webinar is over, we may have answered a lot of email messages, but we did not retain one single fact or take-away from the webinar